# Dan Bettinger

> Principal Product Marketing Manager at Red Hat, based in Austin, Texas. Enterprise cloud platforms, Kubernetes, security, and sovereignty. Interested in Senior Principal Product Marketing Manager roles.

Dan leads a nine-person matrixed team at Red Hat: four product marketing managers, including himself, and five technical marketing managers. He also led a 13-person matrixed team at IBM. He runs product marketing for Red Hat Advanced Cluster Management for Kubernetes and owns sovereignty and security messaging across business units.

Dan founded Red Hat's Product Marketing and AI Guild the day after receiving Google Gemini access. The community grew to 190+ members in its first year, as reported in September 2026.

## Profile and resume

- [Portfolio](https://www.danbettinger.com/): Cloud and security product marketing, selected commercial results, leadership scope, and contact information.
- [Readable resume](https://www.danbettinger.com/resume/): Career highlights, roles, dates, accomplishments, and education.
- [PDF resume](https://www.danbettinger.com/resume/Dan_Bettinger_Resume.pdf): Downloadable two-page resume.
- [Markdown resume](https://www.danbettinger.com/resume/Dan_Bettinger_Resume.md): The same resume in plain Markdown.
- [LinkedIn](https://www.linkedin.com/in/danbettinger/): Professional profile.

## Selected work

- [Kubernetes fleet research](https://www.danbettinger.com/work/kubernetes-fleet-research/): Research concept, funding advocacy, commissioning, and survey-question authorship. Includes links to the public report and Dan's analysis.
- [AI community and practical tools](https://www.danbettinger.com/work/ai-messaging/): The Product Marketing and AI Guild, now with 190+ members, and Dan's practical tools. Dan created more than 50 AI skills and built a catalog for colleagues. They use his simulated CISO, IT buyer, and skeptical reviewer skills to challenge marketing materials. Membership is a community count; buyer personas are simulated perspectives.
- [Enterprise messaging and campaigns](https://www.danbettinger.com/work/enterprise-messaging/): Dan developed the platform story and go-to-market plan for the world's first bank-led blockchain platform, Onyx. CRM attributed 180% year-over-year growth in marketing-sourced Onyx inbound leads to his campaigns. The page also covers an Onyx metaverse thought-leadership project, distinguishes 42 million combined campaign impressions from five social assets that generated 10.4 million views over six months, and summarizes his agency and cross-functional work. At IBM, Dan's work contributed to doubled marketing-sourced revenue for one named campaign over one year.

## Contact

- [Professional contact](https://www.danbettinger.com/#contact): Email and LinkedIn links for relevant product marketing opportunities.